Behavioral truth is the missing layer of coordination.
Read essay →Most trust decisions are made with incomplete evidence. Systems get better when behavior becomes visible, portable, and usable across contexts.
About
I’ve spent the last decade working across systems where value moves — e-commerce, marketplaces, and now blockchain. I didn’t start as a builder; I moved through sales, growth, and operations first, trying to understand how systems behave before stepping into building them.
Over time, I was drawn to the gaps; where systems fall short, ownership breaks down, or coordination gets messy. That lens pulled me toward infrastructure, and eventually into blockchain around 2015, where those problems felt more fundamental.
I’ve taken a few swings across B2B commerce, ownership infrastructure, and bitcoin-native liquidity systems; some worked, some didn’t. Along the way, I co-authored ERC-7066 and built systems powering 10M+ on-chain transactions.
More than outcomes, they clarified something for me, I’m most interested in problems that sit underneath everything else, where solving them changes how systems work, not just how they look. Lately, I’ve been exploring AI-led workflows, building and iterating faster, and increasingly working end-to-end from idea to distribution.
Still unreasonably curious. Still building.
Highlights
10M+ on-chain transactionsCo-authored ERC-7066$1.2M ARR via distributor network$500k GMV across 10k+ merchantsManaged $2M+ in capitalRaised $150k+ as founderExpanded into 5 global markets10k+ daily news consumers500k+ user interactions on skill platformBuilt a 15k+ community4x hackathon winner
Thesis
A few working beliefs that keep showing up in the systems I’m drawn to build.
Ownership that depends on a platform is not ownership.
Ownership matters when it survives product boundaries. That means assets must be programmable, transferable, and durable by default.
Bitcoin liquidity is only useful if Bitcoin stays Bitcoin.
Most BTC finance products leak trust at exactly the layer they claim to respect. The opportunity is building within Bitcoin’s constraints, not around them.
Loyalty systems fail because value cannot move.
Closed reward programs cap their own usefulness. A clearing layer turns isolated incentives into network-level demand and more durable value.
Projects
Skills
Systems
trust systems · coordination systems · liquidity systems · distributed systems
Product & Design
product + protocol design · workflow architecture · 0 → 1 product development
Markets & Incentives
incentive design · market design · liquidity mechanics · marketplace dynamics
Operations & Execution
business operations · supply–demand systems · execution at scale · cross-functional coordination
Capital & Commercial
revenue systems · sales & partnerships · financial planning · capital allocation
Blockchain & Infrastructure
bitcoin-native systems · evm ecosystems · cross-chain design · ownership infrastructure
Wins & Failures
win
standards work and scaled infrastructure taught me where small design decisions compound into system behavior.
failure
some ideas had motion but no durable trust layer, which made it obvious where the real bottleneck actually was.
win
the best projects clarified a repeatable pattern: when value can move cleanly, better coordination follows.
failure
systems that look elegant in isolation usually break when incentives meet distribution and messy real-world edges.
Collaborate
I’m especially open to conversations around trust systems, ownership infrastructure, bitcoin-native finance, and AI-led product workflows.
Experience
Co-Founder — LiquidSat (Aug 2025–) · Remote
bitcoin finance · BTC-native lending · credit markets
Co-Founder — DAN (Jan 2022–) · Bengaluru
ownership protocol · digital asset infra · ERC standards
Product Consultant — GLEAC (Apr 2021–Dec 2021) · Dubai
product strategy · skill systems · edtech
Co-Founder — Dukaanshala (Aug 2020–Apr 2021) · Bengaluru
commerce infra · marketplaces · distribution
Product & Growth Head — Pinnium (Aug 2018–Dec 2020) · Bengaluru
marketplaces · growth systems · ops scale
Product & Business Manager — Pickrr (Apr 2017–Jul 2018) · Delhi
logistics infra · SaaS · e-commerce scale
Co-Founder — Edumarine Private Limited (Oct 2016–Jul 2017) · Delhi
education venture · early-stage ops · distribution
Operations & Product Head — Cubical Laboratories (Mar 2015–Nov 2016) · Delhi
consumer product ops · hardware systems · distribution
Business Analyst — OYO Rooms (Sep 2014–Feb 2015) · Delhi
hospitality growth · supply acquisition · regional ops